Entrepreneur-in-Residence Program EIR consulting meetings are available both in-person and virtually. The Research Park Entrepreneur-in-Residence (EIR) program provides free consulting to new startup ventures and prospective technology entrepreneurs. The Entrepreneur-in-Residence team features experienced entrepreneurs that have faced challenges in commercializing research/early stage technology. They provide advice on a wide variety of business topics like successfully attracting investment, building a team and communicating value proposition. The EIRs are available via appointment for any Research Park client or University of Illinois Urbana-Champaign faculty, staff, student or community technology entrepreneur to receive business consulting, strategy assistance, marketing and communication help, investor preparedness, or other startup consultation needed. Entrepreneurs may select an EIR or have one assigned by the EnterpriseWorks staff based on the subject matter and availability of the team. The EIR program also has monthly training events for technology entrepreneurs covering basic fundamentals most entrepreneurs face such as intellectual property basics, business development and sales, SBIR/STTR grant writing, and investor options and negotiations. For assistance, submit an online request form. Magnus Andersson | Ops, Execution Planning Dr. H. Magnus Andersson is an advisor, coach, and mentor to tech startups in the University of Illinois Research Park ecosystem. He currently advises Iridescent Sensors Inc., an NSF-funded startup developing chemical detection technology for first responders, and FrostDefense Envirotech Inc., which creates sustainable frost mitigation solutions for agriculture. He also serves as Co-Founder and CEO of a stealth-mode professional development technology startup in Champaign. Previously, Dr. Andersson was Co-Founder and VP of Business Development at Autonomic Materials, where he led strategic planning, market engagement, and secured over $15M in funding. His earlier career includes research positions at the Beckman Institute for Advanced Science and Technology at UIUC, where he managed multiple collaborative projects on self-healing materials. With over 20 years of experience in advanced materials research, Dr. Andersson has authored more than 50 publications and holds a patent. He earned his MSc in Engineering Physics and PhD in Fluid Mechanics from Luleå University of Technology in Sweden, an MBA from UIUC, and completed studies at CERN in Switzerland and École Polytechnique in Canada. Experience: Technology Entrepreneurship | Advanced Materials Science | Startup Mentorship | Capital Acquisition | Research Commercialization Dennis Beard | AgTech, Finance, Raising Capital Dennis is the Managing Partner of Serra Ventures, an early-stage venture capital firm, and of Serra Advisors, providing M&A support and strategic guidance for small and medium-sized companies. Champaign-based Serra Ventures invests in technology companies and specializes in agriculture technologies. Serra has invested in over 100 companies, including many from the Research Park. Its partners also have worked with EnterpriseWorks and the Research Park as EIRs for more than a decade, including CEO Tim Hoerr. Dennis, a CPA, has been involved throughout his career with businesses of all sizes as a Manager for PricewaterhouseCoopers, Controller for SLM Aminco, CFO for Segno Communications, CFO and CEO for the Home Recovery Group of Companies, and Partner with Blakeman and Beard, LLC, CPA’s. Dennis has served as an adjunct faculty member in the Gies College of Business and in Millikin University’s MBA program. Experience: Finance | Healthcare | AgTech | Raising Capital | Investor Reporting | Exit Transactions | Investment Opportunities | Valuations Jason Berg | Product Strategy, Business Development Jason Berg advises companies on product strategy and growth, drawing on his experience helping organizations identify opportunities for custom software and web applications. At Pixo, he works with clients to understand their goals and challenges, then brings a thoughtful, collaborative perspective to creative engineering projects. Jason has held leadership roles in product strategy, business development, and sales across software and technology organizations. Experience: Product Strategy | Business Development | Custom Software | Web Applications | Client Engagement | Technology Sales Marcy Brajkovic | Talent strategist, HR consultant As President of Chatfield Global LLC, Marcy consults with a wide range of clients of every size, from small family-owned manufacturers to Fortune 50 companies across a broad spectrum of industries. Marcy is a pragmatic, business-minded talent strategist, human resources consultant and organizational change leader and has led large global and virtual teams enabling enterprise transformation through global ERP, M&A and outsourcing initiatives and has led cross-functional consulting teams throughout her career. Marcy’s “build and grow” mindset combined with her creative problem solving approach and a passion to leverage talent to a company’s strategic advantage, has made Marcy a valued coach and advisor to her business partners over her 20-year career. Prior to joining Chatfield Global LLC, Marcy’s career included a variety of roles in Organizational Transformation, Strategic Change, Human Resources, Talent Management, Organizational Effectiveness and User Adoption at SC Johnson, W.W. Grainger, Hospira (now Pfizer) and Anixter. Additionally, Marcy spent seven years at Ernst & Young and PricewaterhouseCoopers as a management consultant and HR generalist. Marcy has led multi-national and cross-functional teams across the globe and established enterprise PMO capabilities for several companies. She has also operated as the Chief of Staff for a CIO, managing the organization’s strategic planning, annual goal setting, metrics team and C-Suite communications. Marcy is a Lean Six Sigma Black Belt and certified Kaizen facilitator. Experience: Talent Strategy | Human Resources | Organizational Change | Talent Management | Organizational Effectiveness | Leadership Development Tim Hoerr | AgTech, Sustainability Tim Hoerr is a seasoned business executive with nearly 40 years of experience in a variety of industries. He serves as the CEO and Managing Partner of Serra Ventures, which he founded in 2008. He was co-founder and former CEO of iCyt Mission Technology, Inc., a highly successful bio-instrument company that won numerous awards for technology and business excellence and which was acquired by Sony Corporation in late 2009. Tim was awarded the Entrepreneurial Excellence in Management Award at the Innovation Celebration, 2009. Prior to iCyt, Tim was the President and CFO of SourceGear, an early internet browser company focused on mobile devices. Subsequent to his tenure at SourceGear and iCyt, he served as the CEO of ImmuVen, a drug development company that was acquired by a large pharmaceutical company in 2014. Experience: Venture Capital | Startup Strategy | Fundraising | Financial Management